Itorama E-Mail service is a web-based email list management and delivery service designed for high performance and reliability. Offering three services (Enterprise, Pro, Standard) with varying message capacity and recipient levels, the Itorama E-Mail service provides a scalable solution to manage individual list databases.
Utilizing the Itorama E-Mail service's core technologies with Dynamic Content Merge feature, Itorama E-Mail ENTERPRISE level customers have the ability to deliver highly focused and personalized information to their target audience. With the Click-Thru Tracking feature, both overview and detailed reporting is available on every message delivered for analysis of responses and measurement of return on investment.
NO HARDWARE OR SOFTWARE
Itorama E-Mail system runs entirely on our servers, so there is no software to install, configuration issues to deal with, or additional bandwidth charges from ISPs.
CLICK-THRU TRACKING
Itorama E-Mail Enterprise offers both overview and detailed reporting on click-thru rates. Click-thru tracking is a powerful reporting feature enabling Itorama E-Mail to track the number of unique clicks on every link (URL) in a message providing valuable feedback on the effectiveness of a marketing campaign or advertisement. This is critical information for customers that rely on response analysis for developing future marketing campaigns and in calculating return on investment. Click-Thru Tracking is the foundation for future online marketing tools.
DYNAMIC CONTENT MERGE
Itorama E-Mail Enterprise has the ability to offer targeted and personalized content based on specific demographic information and subscriber profiles. With the Dynamic Content Merge feature, ITORAMA can maximize the effectiveness of your message with customized content for a recipient based on specific criteria such as age, gender, geographic location and subscriber preferences. Itorama E-Mail is also able to perform ad targeting based on subscriber preferences and responses. Itorama E-Mail can personalize multiple promotions with dynamic content within a single campaign.
HTML SUPPORT
Itorama E-Mail PRO and Enterprise services have very robust support for HTML newsletters. Itorama E-Mail can develop custom designed Newsletters for each campaign and the Itorama E-Mail system handles the delivery to all recipients including recipients with text-only email customers, ensuring all recipients will always see a nicely formatted newsletter no matter what email customer they are using. With HTML messaging, the Itorama E-Mail PRO and Enterprise services provides tracking and reporting on the number of Opened Messages.
TARGETING AND MESSAGE PERSONALIZATION
Itorama E-Mail PRO and Enterprise have advanced database features to support demographic information and targeting based on complex database field queries. Messages can be personalized for individual subscribers using the custom database fields and our mail merge feature.
WEB SITE INTEGRATION
The Itorama E-Mail system can provide the necessary HTML code, links and email addresses to fully integrate with web sites. Itorama E-Mail can customize any subscription forms and automatically generate the HTML code using utilities within the Itorama E-Mail system.
TURNKEY SOLUTION
The Itorama offers a 100% managed solution, meaning no time or money need be spent on a learning curve, the hiring of new staff or resource deployment.
